Hey Kids – Despair and Frustration!

October 1st, 2019 by Max Allan Collins

I received an e-mail from a loyal reader and good friend to me and my work, who expressed the following concern: “It is probably just my imagination, but…this week’s and last week’s posts seem to have a certain edge of despair and/or frustration about them. Hope all is well.”

I didn’t answer this directly, but will answer it now. Right here.

While “an edge of despair” goes too far, “frustration” does not. This is a frustrating time for me, and for a lot of working writers. Let’s restrict this to writers in the mystery/suspense genre, because that’s the world I know. But I can tell you there are some difficulties of the moment that are impacting probably everybody but the very upper reaches of fiction publishing – the consistent big sellers, and they undoubtedly have their own woes.

Among the problems – the realities – of publishing that have just begun to show themselves in a major way is the policy of many editors and especially publishers to no longer offer multiple book contracts. For much of my career, going back to the mid-‘70s, I would be offered three-book contracts. For somebody like me – prolific and working no “day job,” and dealing with multiple publishers – that has allowed me to be able to look ahead several years and know I have work. In other words, you know you have money coming in (and something to do with your time).

I have been very, very lucky. The only really slow patch came about when, on the same day back in 1993, I had my Nate Heller contract with Bantam cancelled and my Dick Tracy comic strip contract with Tribune Media Services not picked up for the usual five-year run. I was blessed by the friendship of two great men who are no longer with us: Ed Gorman and Martin Greenberg, who almost smothered me in short story assignments until I could get my career up and running again. From these ashes, rose both Road to Perdition and my movie/TV tie-in career.

Other than that rough stretch, made smooth by Ed and Marty, I have always known that I have a couple of years, at least, lined up, keeping me busy and the lights on.

But publishing itself is in a rough patch. I don’t have to go into any detail with anyone reading this about the ongoing changes in the industry – the disappearance of Border’s, the restructuring of Barnes & Noble, the death of many mystery bookstores, the dominance of Amazon and other on-line stores, self-publishing, Amazon’s own publishing, e-books, etc. Some of that stuff represents new opportunities; others represent empty stores with tumbleweed blowing through.

I benefitted greatly by having the bulk of my Nate Heller backlist picked up by Amazon’s Thomas & Mercer, who later picked up Mallory, the “disaster” series, and two thrillers by “Barbara Allan,” Regeneration and Bombshell.

But of late, many publishers – and I think soon most publishers – are offering authors one-book contracts for new work. That is not only troubling for those of us trying to figure out if we have work/income lined up more than a year, but it also presents creative problems. Take the Antiques series, which deals with an on-going storyline in addition to the self-contained mysteries – Barb and I have regularly figured out three-novel story arcs, which have greatly impacted the books creatively.

There is no such thing as a one-book arc.

Caleb York is now getting one book at a time, and I have built an ongoing storyline into that series as well. But a reality of one-book-a-time contracts means every book has to look over its shoulder and make sure that if it turns out to be the last novel, it will provide a satisfying conclusion to the series.

Hard Case Crime has been a huge boon and boost to me, and they have published more books by me than any other author (thanks, Charles!). But, hard as it may be to believe, I’ve never had more than a one-book contract from HCC (other than when they reprinted the early Quarrys in tandem with the Cinemax series).

Nathan Heller has always benefitted from multiple book contracts – the JFK Trilogy (Bye Bye, Baby; Target Lancer; Ask Not) is one of the major achievements of the saga, in my opinion. But Better Dead and the forthcoming Do No Harm were written on one-book contracts. I am looking at a two-book RFK cycle next, but can I find a house that will guarantee me two slots on their publishing schedule?

Girl Most Likely has done very well, but until we see how Girl Can’t Help It does, I won’t know if a third book will happen. This is both nerve-racking and frustrating. The book has done well – sales have been brisk, and the reviews at Amazon average four-stars…and there have been a lot of them (over 200).

But among those reviews were weak ones from several of the trades, complaining that the book was too much of a departure from my Heller/Quarry/Hammer norm. Some readers have complained similarly, and a really nasty two-star review (“What Is This?”) has headed up the Amazon reviews of the novel from the start, and is still there, discouraging sales.

Why do I read reviews? Often I don’t. Do I take them seriously? You bet I do. Why, because I can’t take criticism like any normal human? (Maybe.) But absolutely these on-line reviewers – bloggers who are courted by publishers now – are taken seriously by the editors and publishers who decide whether or not to offer another precious one-book contract to an author. How successful that writer’s track record is seems increasingly irrelevant, unless sales have been through the roof.

If you are interested enough in my work to click onto the links I provide here weekly, you already know that most of the reviews for Girl Most Likely have been very good. Mostly excellent, actually. But publishing takes the negative reviews more to heart than the positive ones – at least that’s how it feels to me.

One problem was that Girl Most Likely debuted in the UK a month before America, and racked up a number of reviews by females who didn’t like an old male writing about a young female (and that the secondary protagonist was also an old male), as well as readers who understandably don’t like America much right now (and those two groups seem to overlap). Most of those hateful reviews were channeled into Goodreads, which set Girl Most Likely up for an initially rough ride.


Trade paperback edition with new material.

There have been other frustrations. Scarface and the Untouchable: Al Capone, Eliot Ness and the Battle for Chicago by A. Brad Schwartz and myself is one of my proudest accomplishments (though Brad deserves much of the credit). It’s a massive, 700-page work that is probably the definitive work on this important, influential aspect of American history. We received not a single nomination for any of the major mystery awards. We were not reviewed in Mystery Scene or The Strand, although the book was much praised outside the genre (we were the Chicago Public Library’s Book of the Year and won a best audio award).

This is why I put so much emphasis on the importance of on-line reviews coming from those of you who are kind enough (and smart enough) to like my work. That’s why I do the book giveaways – and one is coming soon for Killing Quarry.

Also, thanks to those of you who wrote about your willingness to receive Advance Reading Copies of my stuff for review purposes. Right now I don’t know if Do No Harm is even getting ARCs…I’ll let you know. If not, finished copies closer to publication date will be made available, in part through another giveaway.

And you collectors out there who love classic tough guy stuff, like Hard Case Crime publishes, and wish HCC and others would reprint more great old novels…swell, but how about supporting some writers who are still alive? They need your love, and royalties, much more than dead guys. So when I suggest you write reviews on-line of my books, I also want to encourage you to do the same for any writers whose books you regularly read. Remember what the great Don Westlake said: “A cult author is a writer who is seven readers short of making a living.”

So, despair? Not really. Frustration? You betcha, Red Ryder.

And there’s another aspect to this that gets even more personal. At 71, with some health problems behind me (and, like anybody my age, more undoubtedly ahead of me), I am really less concerned with making a living now and more concerned with building the M.A.C. bookshelf…with expanding my legacy. A major part of that is making sure I can keep doing Heller. I have half a dozen more in mind, and in particular want to get the RFK duo done, as I’ve set that up so thoroughly in the previous novels.

So look for a major push for Do No Harm here, to help make another Heller…more Hellers…possible.

And I want to say that I don’t mean to be critical of my publishers and editors. They are navigating a tough, fluid world, where they’ve chosen to be because (like writers) they love books. I salute Titan, Hard Case Crime, Kensington, Morrow, and Thomas & Mercer for everything they’ve done for me and, so far anyway, continue to do.

And I have books coming out from every one – in some cases more than one.

And I can’t forget Brash Books, who have brought out in beautiful editions not only the prose Perdition trilogy (including the complete Road to Perdition movie novel) but Black Hats and USS Powderkeg, previously seen under the Patrick Culhane byline. (Powderkeg restores my preferred title to Red Sky in Morning and is somewhat revised.)

So will you stop bitching, Collins? You have been so damn lucky in your career! Shut-up and thank your readers for everything.

Next week: some good news on a couple of fronts.

* * *

Here’s a great review from Ron Fortier of the Caleb York novel, Last Stage to Hell Junction.

Urban Politico has a fun review of Seduction of the Innocent.

Here’s another of those “movies you didn’t know were based on comic books,” featuring a little something called Road to Perdition.

Scroll down for nice stuff about Ms. Tree, Killing Quarry and Mike Hammer (although the writer doesn’t realize there are two Collins-scripted Stacy Keach radio-style novels-for-audio).

M.A.C.

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6 Responses to “Hey Kids – Despair and Frustration!”

  1. Thomas Zappe says:

    We love you M. A. C., oh yes we do.
    We love you M. A. C., and we’ll be true.
    When you’re unhappy we feel blue.
    Oh, M. A. C., we love you.

    [With apologies to Conrad Birdie.]

  2. Andreas Bengtsson says:

    So, what kind of online reviews benefits you mostly? Amazon reviews, Goodreads, blogs? Is it for e-books, audio hooks or “real” books? Or is it all and everything?

  3. Sean Kelly says:

    I am not usually a poster of reviews, but I did so for Girl Most Likely (both the book and the audio (and I purchased the Audible so I could review it there despite receiving the mp3 disc to review from our host.)) in order to help counter the misguided reviews detracting from the fun.

    I will try to post reviews as quickly as I can, but my reading pace has slowed greatly – probably due to more commitments (home ownership, child, job) and poor time management (too much TV and other screen time, not prioritizing reading).

  4. Brian Drake says:

    It’s affecting all of us, for sure, especially young bucks like me who are only getting started and looking at the prospect of a short career instead of a long one.

  5. Mark Thuente says:

    I love all your books and have read all of them (some twice). I’ve got my wife reading the Heller series right now. Just FYI – I pre-ordered Killing Quarry, Girl Can’t Help It and Do No Harm.

  6. These replies are gratifying. Thanks so much. I think Amazon and Goodreads are probably the most beneficial. There’s no distinction between regular books and e-books in reviewing, but audio gets into discussing the reader, of course, though those reviews sometimes get mixed in. Any and all reviews are much appreciated (good one more so, but attention is attention). Any author you follow will be pleased by this kind of support.